Phase 3b · La Puça a Carolines [EDITED]

From phase 2 and 3a, I saw the opportunity to restart the neighbourhood with the installation of a street market, recovering the public it had since they lost Campoamor, on the other side of the neighbourhood, but instead of a regular open air vegetable market, the flea market became the best option.

DISCLAIMER:

Continuing from PHASE 3a, there were some elements that I understand needed development, being, STAGE 2 of the project, the S size equipment, and the actual use of the prefabricated reinforced concrete tubes, as well as a general image, branding, being branding and the tubes part of PHASE 3b and the S size equipment halfway between PHASE 3b and PHASE 4.

BRANDING:

The main objective of the project is to create a general image to the project, the image of a lively neighbourhood, in which life is not only rich, but also complex, interesting, playful and interrelated between citizens. So, this image needs to connect all these ideas as much as possible, this way the neighbourhood could sell the image to the rest of the city.

Branding: Name

The name needs to connect with the neighbourhood, I propose some words, in Spanish, English and Catalan that try to remember the actual situation of the neighbourhood but with an optimistic side, trying to generate a positive name to the daily life of Carolinas while introducing the idea of the market in the name. Using the general name of FLEA MARKET but translating it to Valencian, it tries to connect with the roots of the citizens, reminding them of  “Fogueres”, “Coca amb Tonyina”, and other elements typically said in Valencian, using the heritage as a quick connection to the neighbourhood. On the other side, the use of this language helps introduce many elements to the general culture while making it seem older, including some traditions of the Fogueres. On the other hand, instead of using the absolute name of flea market, or market of fleas, in this case, I try to avoid the general name in favour of a more “infantile” solution also closing the gap between the project and the citizenship.

Branding: Colouring

Continuing with the tradition, the colours don’t really need to be complex, using red and yellow, I try to produce a solution that connects with the warm side of the colour spectre, this way the idea of playfulness is reinforced, while blue and white cool it down with the colours of the city. Usually, yellow is related to happiness, optimism, and friendship. Red is directly vinculated to really strong feelings, love, wrath, embarrassment… red is a colour that produces strong feelings, and, when mixed with yellow, the range of oranges reinforce the effect over the animic state. On the other hand, blue and white are the colours of the city, the colour of the sky, and the sea, both colours are seen everyday by all citizens of Alicante, also, both colours help reducing the temperature, visually, and introduce a response against red and yellow.

Branding: Isotype

As well, the Isotype needs to connect directly with Carolinas, but in this case, I find the desicion of using the actual elements of the neighbourhood or the elements that I introduce with the project. For that, I try to make two examples using both situations. Despite the interest in the initial image, a city full of palm trees, which seems really interesting due to its strong connection to the Palmeretes square, the main self-defining element for the neighbourhood, still, feels like a solution that is based too much on an element that actually has a really small weight (due to the lack of planted spaces in Carolinas) On the other hand, the Isotype generated with the project’s elements tries to link to the new image intended, which is why I decide to use this one instead.

Branding: Slogan

As for the slogan, it’s the same as with the name, in this case, I searched for quotes that connect with the kind of citizen that can feel more connected to a Flea Market innitially, young people, mid-twenty – thirties, with a middle-strong interest in arts, that may or may not, recognize the quotes and find them amusing (as part of an inside joke) The initial objective besides the creation of the market is building a new public space, gaining it temporarily or with longer intention in time, this space being a new square in which the market takes place. Still with these examples from books and or the internet, I opt for a more simpler solution, which, still, not being as passive-aggressive as the quotes, tries to connect with the citizen and make him or her comfortable in the neighbourhood.

PARKLETS: REINFORCED CONCRETE TUBES

After PHASE 3a, I decided to take on with the concrete tubes as a developer for the market, instead of leaning on the palet parklets. Carolinas Bajas is a narrow and old neighbourhood, full of small spaces and construction sites, ongoing and abandoned. Trying to connect with this image, and trying to positive it, generating a construction image, but made with pieces, the tube, the shadowing, the pvc tubes… This way the image is more connected between itself and the surrounding. These parklets have one main use: each one of them has to serve in both directions with one market stall each, meaning that the market needs to be made with at least 5~10 tubes to make a small one. All the products are displayed to the outside but with the possibility of making different kind of stalls, depending on the user itself, with taller, shorter tables, or even no surface if the seller wants to use the floor and/or bring it’s own furniture

Main uses

Besides the market, the tubes need to offer a wider variety of possibilities, being: a workspace, in which you can plug your computer or study, a relax areas or terraces, each one of these possibilities having it’s own target: Workspace: for associations which make workshops and give classes, like the Senegalese association, in cases of having low quantity of students, or needing small work-teams, the parklets can serve as a meeting point in which they can resolve anything they need. Other examples could be students who need a place to work in, designers who don’t have much space in their workroom… Relax: having the Elderly association in PIOXII, which is a really active one, the elderly community can have much improvement whit this use, they can use it as a room for activities, reading the newspaper, playing boardgames, or simply taking a nap in the lounge chairs. On the other hand, instead of focusing the activities INSIDE, they can be focused OUTSIDE for which the furniture needs to allow the views outside while being inside, movie projections, fast theater, music concerts…, which would happen in the street or at the recovered abandoned lots. The project conditions vary from each use, so the furniture needs to be able to answer to each one of them: The market stall, the main one, needs to fill with a flat surface, at 1,1 meter high (or more) allowing for the product to be displayed in front of the public, additionally, the seller can feel the need for a stool or a chair, and a vertical space to hang the product the want to use to attract the public initially, a façade. For the users who want to relax, the space needs to fulfill the need of a wider space for commodity, as well as chairs or lounge chairs, trimm the light, and allow ventilation. For the workshop, the space has to allow for enough people to get together if they need to be in group, allowing them to conversate while being comfortably sitted on the room Finally, for a terrace, the public assisting the events outside need stools at different height so as not to cover the views of the people behind. As a final condition, the space needs to be able to be empty, to allow for additional uses or additional furniture. Furniture: The solution proposed is a folding piece that hangs from a rail and by unfolding itself generates table, stool, floor or just hangs on the roof to not disturb the user. Only one of the extremes is hanged from the rails, this allows for the piece to face up and down to unfold different uses in each direction. The solution is generated by two pieces, 50cm wide (5 pieces per tube), which are situated in alterative position, being the one on the right the one used trice and the one on the left used twice. This solution allows for a middle table in case of meetings in the center of the room, in which all the users need to face eachother.

Folding and unfolding / Structural behaviour

Situatuions

 Materials:

Two materials are initially considered, plywood or aluminium, until this point, plywood is displayed in the images, but after developing the system, the furniture needs to be wider than the space used, the joints are hardly made and it weights too much for one person to handle, so the other option, aluminium, seems to be more attractive, which is why is the definitive material. Instead of tall sections of wood, the aluminium allows for tubular pieces that connect with one-directioned joints.

Constructive details:

Explosion of the piece

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